The NYTimes has an incredible story today about Governor Cuomo and his ethics commission.
Richard Kadrey’s Sandman Slim are some of the best supernatural thrillers being...
Big things are coming to Crash Chords! We’ve got a lot of irons in the fire. We can’t wait to tell you more. Soon.
I don’t believe in market research. I don’t believe in marketing the way it’s done in America. The American way of marketing is to answer to the wants of the customer instead of answering to the needs of the customer. The purpose of marketing should be to find needs — not to find wants.
People do not know what they want. They barely know what they need, but they definitely do not know what they want. They’re conditioned by the limited imagination of what is possible. … Most of the time, focus groups are built on the pressure of ignorance.